Data is the lifeblood of businesses everywhere, but it can also be a liability if not properly protected. That’s why it is important to understand the risks associated with data privacy issues, how to address them and best practices that can help you avoid them.
People have a right to control their own data and make informed decisions about how it’s collected, shared and used. In fact, this principle has been enshrined in many constitutions and even the U.S. Bill of Rights, and it has become the basis for regulatory compliance laws like GDPR and CCPA.
In a digital world, people are inundated with data collection from social media to voice-activated devices and facial recognition software. In addition, a growing number of companies are starting to sell their data to other organizations, which is causing concern amongst consumers. According to a recent study, 75% of baby boomers agree that tech companies have too much control over their personal data and the information they share online, with Gen Z feeling slightly less strongly.
Managing and protecting data privacy involves a variety of processes, including data discovery and classification, which helps ensure that only the most critical information is stored or shared with other organizations. It also involves implementing aspects of business continuity/disaster recovery (BCDR) to protect against data loss and downtime. Additionally, it requires a robust security infrastructure to prevent hackers from accessing critical data or exploiting it for financial gain.